FORMAT FESTIVAL 2022

Bentonville, Arkansas U.S.A.
September 2022

ART DIRECTION, CURATION, STRATEGY AND PRODUCTION BY TRIADIC

  ——————————

FORMAT (FOR Music, Art, Technology) is a one-of-a-kind 3-day festival converging some of the most influential minds in art, tech, and music. Situated near the beautiful Ozarks in Northwest Arkansas, this inaugural event brought together live music, visual artists, performing arts, and site-specific commissioned art. Attendees were transported to the world of FORMAT through an all-inclusive experience that sparked curiosity and built community through thoughtful artist curation and brand partnerships, with the lineup curated alongside TRIADIC.

The festival featured performances by internationally acclaimed musicians including Phoenix, The War on Drugs, Beach House, Khruangbin, Fatboy Slim, and Rüfüs Du Sol, alongside innovative artists and performers. Traditional main and side stages were complemented by unconventional settings—hidden forest enclaves, open-air pavilions, converted barns, underground discos, and stages set in the trees—accompanied by world-class installations and artist commissions, including names such as Doug Aitgen, Studio Drift, Freeman and Lowe, Jacolby Satterwhite, Nick Cave and Pia Camil.

FORMAT was founded and curated by TRIADIC and co-produced with Live-Nation. Committed to presenting international and local talent, leading institutions, and early-career artists across all forms and mediums, FORMAT was a space for artistic risk and sensorial experience. Our vision was to offer a creative platform that combined the arts, engaged the surrounding community, and awakened the senses.

PRESS RELEASE