TOILETPAPER MAGAZINE

Drag me to the Disco

Format Festival
Bentonville, Arkansas U.S.A.
September 2022

ART DIRECTION, CURATION, STRATEGY & PRODUCTION BY TRIADIC

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TOILETPAPER is an iconic magazine and creative studio founded and run by Italian artist Maurizio Cattelan and photographer Pierpaolo Ferrari.

For FORMAT, TOILETPAPER took over a repurposed barn and transformed it into a disco madhouse of discovery and play. From daily disco get downs, world live music, vinyl funk sets, and emceeing by local drag host Maddy Morphosis.

Drag Me to the Disco at FORMAT 2022 delivered electrifying sets from Fatboy Slim, Gouranga Clan, Rigopolar, Amémé, Black Party, Chloé Caillet, The Illustrious Blacks, and Vieux Farka Touré—turning the dance floor into a euphoric, glitter-fueled celebration.