JR’S INSIDE OUT PROJECT

Format Festival
Bentonville, Arkansas U.S.A.
September 2023

ART DIRECTION, CURATION, STRATEGY & PRODUCTION BY TRIADIC

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JR has the largest art gallery in the world. From the slums of Brazil to the skyscrapers of New York, he exhibits freely in the streets of the world, pasting huge portraits of little-known people.

In 2011, JR created Inside Out, a global participatory art project that helps communities make a statement by displaying large-scale black and white portraits in public spaces. Using JR's practice as inspiration, communities have stood up for what they believe in and sparked change through Inside Out Actions.

The Inside Out Photobooth Truck has come to FORMAT and invites you to participate in the Project. Enter the Photobooth and pose for your portrait. Within minutes, a larger-than-life, black-and-white poster prints out the side of the Photobooth. Posters are pasted in a nearby public space, creating an artwork with the faces of the community. Over 200,000 portraits have been printed at Inside Out Photobooth Actions around the world!