TOILETPAPER MAGAZINE

Drag me to the Disco

Format Festival
Bentonville, Arkansas U.S.A.
September 2023

ART DIRECTION, CURATION, STRATEGY & PRODUCTION BY TRIADIC

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TOILETPAPER is an iconic image-only magazine and creative studio founded and run by Italian artist Maurizio Cattelan and photographer Pierpaolo Ferrari.

For FORMAT, TOILETPAPER took over a repurposed barn and transformed it into a disco madhouse of discovery and play. From daily disco get downs, vinyl funk sets, and live brass bands, Drag Me to the Disco lit up the dance floor with unforgettable sets from Blond:ish, Digitalism, Green Velvet, King Cabbage Brass Band, Poolside, and Fort Knox Five